In addition to our work with clients, we’ve developed on our own studies to uncover and explain key changes big-picture audience motivation and engagement.

Each of these studies can be used to create a custom workshop for your team to:

Deep Dive Proprietary Studies

I Decide

…how what feels like success has changed best practices for customer engagement

2000 interviews across categories, 100+ thought leaders and 175+ external resources

A study of how what feels like success has changed, which is impacting how we feel about our jobs, authority figures, experts and brands

Includes specifics by industry and case studies of best practices for engagement

DIY Adulthood

Why young people feel like rescue animals and how to connect with them

3000-person quant study, 100+ external resources and expert interviews

Asking questions about what’s going on with young people and why they are seemingly making counter-productive decisions

Dives deep into how changes in parenting, in external events and the Internet have changed things, as well as case studies and ideas on how to break through

Gaming the system

What we think we deserve at work and with our money, and how we try to get an edge

12,000-person quant study, 48 ethnographies, 10 expert interviews

Asking questions about what do we think we deserve at work wand with money, and how we go about gaming a system that often feels rigged against us

Includes examples and case studies of how to break through skepticism

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